Tap Animation/Effects

I do understand that there was going to be tap effects in the new 2.0 Android version, but how to do the second stage. Like here what @WolfEdge does here with Insto. (You are able to see a better example for this watchface in the app) What is there to do for this? And am I able to substitute for Images?

This is a really good question.
I have never seen any way to change permanently something on a watchface (on the watch itself and in the app).

Any leads?

No, I just see that there are three images.

Now the two main displays are the active ane dim, right?
Well, I think that just might be another one of those things that are for the creators/owner type of people.