I’m not sure what’s going on here now, I thought this post was about when to publish a face.
If there’s a question in there, I’d be happy to try and answer, but it seems like you’re bothered by
1: The lack of advertising for non-partner work.
2: Some of the faces in the top are not good, and some that are, are not in the top.
The lack of advertising for free faces should be evident. They don’t make money on free faces.
As for the quality of faces that make it to the top of the lists (or don’t), that’s like saying chicken is better than steak. Or fish is better than chicken. What YOU think is good or deserving of a top spot is not necessarily what the masses think. The public decides what they want. It’s taste based.
I’ve done plenty of faces that I LOVED that never made it on any charts.
I’d suggest watching the charts for trends, colors, styles, etc., make faces as often as you can, promote them wherever you can, including here on the forums, and see what happens.
You do good work, so keep it up and you’ll get noticed. Worry less about the syncs and more about producing good work like you’ve been.